To commemorate 175 years of tradition and expertise, Arias commissioned us to create the anniversary visual identity, culminating in the design of various packaging formats for its most exclusive butter, including a collector’s edition. The objective was to design a timeless object—one worthy of being displayed in the home and passed down from generation to generation.

While exploring their archives, we discovered one of the brand’s earliest advertising posters. We breathed new life into it by redrawing and reinterpreting the artwork for a contemporary audience and optimising it for modern printing techniques.

The result is a timeless piece; packaging that does not merely hold the product but narrates the history of Arias. This collector’s tin commemorates the brand’s origins and celebrates its legacy, while hinting at everything yet to come.