Vinos Sanz represents one of our longest-standing and most fruitful collaborations. Our relationship, which spans several years, reflects a mutual trust that allows us to tackle large-scale projects, such as the complete renewal of the packaging for their core range: Clásico, Verdejo, Sauvignon, and the new Ecológico.

The challenge lay in modernising the offering without losing the essence of a brand with history. We approached the project from a brand architecture perspective, ensuring that each product reference had its own personality while maintaining a coherent and unified visual identity under the Vinos Sanz umbrella brand. We implemented premium printing finishes and technical details that elevate the perception of quality, ensuring that each bottle is as exceptional on the outside as the wine it contains.

The result is a revamped and versatile range, demonstrating how design consistency and innovation in finishes are fundamental to maintaining a brand’s relevance within the competitive wine sector.